For example, the company can expect potential increases in PlayStation sales revenues, as more people are likely to purchase the product. The company focuses on initiatives to meet the following goals: quality education, gender equality, decent work and economic growth, industry innovation and infrastructure, responsible consumption and production, and climate action. PESTLE Lenovo is titled as the world's largest PC Vendor, third-largest smartphone company, and one of the largest hardware companies globally. With high ASD, your ad post will be displayed across all our 2500+ pages.Grow your business with effective advertisement! View the full answer. Visit original statistic Therefore, the PESTLE analysis is utilized to manifests a discussion on more such trends, factors and external influencers particularly political, economic, social, technological, legal and environmental, their consequence on the computer and hardware industry and extensively on Lenovo company. Without a doubt, this growing industry shows massive potential for electronics manufacturers, especially those with track records as impressive as that of Logitech. Step-by-step guide for conducting industry research with links to sources of information, General U.S. and International Industry Reports and Trends, https://libguides.libraries.wsu.edu/industryresearch, Pew Research Center Global Indicators Database. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Thus, the SWOT tool helps to identify all internal and external factors that influence the business and its operations. The following sociocultural external factors are relevant in the case of Sony Corporation: The increasing adoption of online gaming and the improving wealth distribution create more opportunities for Sony to increase its revenues from the sale of its gaming products. The global consumer electronics market, as per industry analysts, stood at USD 1100 billion in 2016. Continuous innovation to improve packaging, reduction of size and weight and usage of environmentally friendly materials is a part of Lenovos Environmentally Conscious Product Program. Economic Impact of COVID-19 on SiC Based Power Electronics and Inverter Market 4.1. Samsung Electronics DRC operates in a dynamic . On the contrary, Augmented reality (AR) is not as immersive, blending the digital and physical worlds. Search for a country or region. Political factors include government policies, leadership, and change; foreign trade policies; internal political issues and trends; tax policy; regulation and de-regulation trends. The company can sell these products to existing clients of the PC and data center businesses. Exposure to global macroeconomic environment, 1. This aspect of the PESTEL/PESTLE analysis considers the influence of governmental activity on the remote or macro-environment of the company. All in all, in terms of remuneration, global consumer electronics market is estimated to surpass USD 1500 billion by 2024. Need Strategic Analysis for this company? This new niche is a massive opportunity for Logitech, which the company has not been afraid to reach for. 3. Social trends affect the responses of customers to Sonys products. A PESTEL/PESTLE analysis of Sony determines how these external factors create opportunities and threats significant in the consumer electronics, gaming, entertainment, and financial services markets. The brand has a solid reputation for creating high-quality products at a very reasonable price point, having done so since as far back as 1981. The Daikin Industries was founded in the year 1924. You can read the details below. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Available from 1980-present in ProQuest Global Newsstream. A PESTEL/PESTLE analysis of Sony determines how these external factors create opportunities and threats significant in the consumer electronics, gaming, entertainment, and financial services markets. Statistics, charts and/or graphs may be downloaded in the following formats: Excel, PNG Graphics, PowerPoint and PDF. E - Environmental. This report is shared in order to give you an idea of what the complete BCG Analysis Report will cover after purchase. Environmental & Legal factors that impact the macro environment Sony depends on technologies used in its business, and technologies that facilitate the use or consumption of its products. Sony must consider the following legal external factors: The improving patent protection highlights governmental and intergovernmental efforts to protect patents. A public opinion/polling database of 500,000+ questions and answers on a wide range of topics collected by the Roper Center for Public Opinion Research; data covers 1935-present. For example, the US-China trade war has caused major disruption in the consumer electronics industry. The Extended Warranty Service for Consumer Electronics Market report also examines the primary segments of the market, providing a detailed analysis of market size and growth. With people spending a lot more time at home, increased demand for greater comfort and security through smart devices and appliances drove growth in the sector. Perhaps the electronics manufacturer will even look to create its own VR headset. Social factors include demographics (age, gender, race, family size); consumer attitudes, opinions, and buying patterns; population growth rate and employment patterns; socio-cultural changes; ethnic and religious trends; living standards. This report is shared in order to give you an idea of what the complete Value Chain Analysis Report will cover after purchase. PESTLE Analysis. (Replaced Lexis Nexis Academic) PESTEL factor information is provided for countries. 7.12. As every new generation of gamers is born, the gaming industry continues to expand. By doing so, it enjoys an inexpensive labor force and excellent accessibility to electrical components, many of which are produced in China. Visit original statistic Abstract The consumption of parboiled rice in Brazil is low when compared to milled rice, despite alleged nutritional, convenience and technological benefits. For different referencing styles and detailed guidelines, please click here. Consumer Electronics Market - Porter's and PESTEL Analysis 2017-2024 Asia Pacific is touted to be one of the largest markets for consumer electronics, driven by the extensive changes in macroeconomics, such as the expanding middle class population, rising disposable incomes, changing demographic patterns, and rapid urbanization trends. On the other hand, the increasing regulations on e-waste are a threat in terms of the additional efforts and expense of reducing the environmental impact of the companys consumer electronics and gaming products. Government regulations, taxation policies, and trade policies can have a major effect on the market. This report is shared in order to give you an idea of what the complete Key Performance Indicators (KPI's) Report will cover after purchase. Opportunities. Combating the threat of climate change: Lenovo believes in the threats posed by climate change and makes efforts to reduce greenhouse gas emissions. It primarily produces cameras and office equipment such as printers, photocopiers, projectors and fax machines etc. This external factor points to increasing individual and organizational demand for digital technologies. Keep it up! 1. In Sonys case, the following ecological external factors are significant: Sony Corporation has growth opportunities based on the increasing emphasis on business sustainability. There are huge growth opportunities in the Asia Pacific market, especially in China, Japan and Australia. Investors and managers can use the analysis in evaluating Sonys strategies. Blog: http://algosonline.com/technology, Your email address will not be published. It examines the Political, Economic, Social, Technological, Environmental, and Legal factors in the external environment. Koninklijke Philips N.V. (E & H). In addition, Sony has the opportunity to grow based on the increased governmental support for data security. With the pandemic (COVID-19) disruption in 2020, investors depend on tech giants to avoid recession with their enormous size and power. Strong market potential in Internet of Things (IoT) business: According to projections by Bain, the IoT market is expected to double between 2017 and 2021, reaching $520 billion. PESTEL & Environment Analysis for the Consumer Electronics industry PESTEL stands for - Political, Economic, Social, Technological, Environmental & Legal factors that impact the macro environment of Electronics industry. High level of customer loyalty. Reach thousands of academicians and corporates. As consumers around the world become wealthier, their electronics spending is expected to increase especially in poorer regions where these products were previously out of reach. Grow your business. Another new niche in the electronics industry is that of racing simulators. 2003-2023 Chegg Inc. All rights reserved. PESTLE stands for Political, Economic, Social, Technological, Legal and Environmental factors. PESTEL analysis is also a very popular tool among management consultants to help their clients develop innovative product and market initiatives, as well as within the financial analyst community, where factors may influence model assumptions and financing decisions. PESTEL analysis. Hisense Kelon Electrical Holdings Co., Ltd. 7.22. As a result, IoT security has recently gained traction in both industry and academia. Sales of LG Electronics by business segment from 1st quarter 2016 to fourth quarter 2021 (in billion U.S. dollars)*. U.S. Census Bureau platform that provides data on the U.S. people and economy: population, education, business, employment, health, housing, income and poverty, economy, families and living arrangements, and international trade. The PESTLE analysis (Phan, 2021; Cadle et al. This report is shared in order to give you an idea of what the complete Porter's Five Forces Analysis Report will cover after purchase. All Rights Reserved, General Mills SWOT Analysis: 3 Opportunities to Gain Competitive Advantage, Root Cause Analysis: An Easy 6-Step Complete Guide, Mayo Clinic SWOT Analysis 2023: Healthcare Business Checkup, 3 Top Tech Tools for the Modern Commercial Contractor, Strategies for School and College Security, Steps to Secure your Business After a Cybersecurity Breach. Europa World provides profiles of over 250 countries and territories, including extensive sections on political history, foreign affairs, and economic affairs. Provide a PESTEL analysis for the Consumer Electronics industry. A data bearing testimony to the aforesaid fact Chinas household electric appliances sales reached 1,284 billion yuan in 2013, up from about 715 billion yuan in 2009. This PESTEL/PESTLE analysis of Sony Corporation reveals a number of significant opportunities and threats that shape the electronics, gaming, entertainment and financial services markets. This report is shared in order to give you an idea of what the complete Subsidiaries, Partnerships and Collaborations Report will cover after purchase. Users can build, save, export, and share status and time series reports and charts from a variety of datasets. When describing a PESTEL-Analysis, this is a strategic framework, which is commonly used to analyze the business environment in which a firm operates. Sony needs to consider the following economic external factors in its remote or macro-environment: Sony has the opportunity to grow alongside the economic growth in developing markets. Thus, companies necessitate a skillful next-gen workforce adequately trained in current technology fields. Based on this aspect of the PESTEL/PESTLE analysis of Sony, there are notable opportunities for business improvement based on external factors in the remote or macro-environment. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Hello, Over the years the company developed itself as a leader in consumer appliance manufacturers and Lenovo is a Chinese Fortune Global 500 company doing business in 180 countries and has over 57,000 employees as of 2019. Yksel, I. Still, this same external factor creates opportunities for the company to continually improve its products to ensure compliance and build competitive advantage. Industry Trends. Samsung Group Report contains a full analysis of Samsung Porter's Five Forces Analysis. S - Social. In any case, the rise of remote work will create new demand for computer peripherals, such as mice, keyboards, and especially accessories used for online conferencing, like microphones and headsets. Especially during the pandemic (COVID-19), that disrupted growth in several sectors, the consumer electronics market was resilient, even with the intermittent closure of physical stores worldwide. This report is shared in order to give you an idea of what the complete VRIO Analysis Report will cover after purchase. It examines the Political, Economic, Social, Technological, Environmental, and Legal factors in the external environment. Sustainable transport and packaging: Companies can reduce carbon footprint; transportation spend and warehouse costs by avoiding conventional packaging methods and materials. It one of the largest manufacturers of plain paper copying machines, aging and optical products, including cameras, camcorders, photocopiers, steppers, computer LG Electronics, Inc., was established in the year 1958 under the name of GoldStar. Click here to review the details. Here is a Political factor affecting Logitech: Logitech manufactures the vast majority of its products in Suzhou, China. I have used them in a lot of my personal research work.-Mudassir KhanAccounting and Business, Melbourne Polytechnic, Here the research is to-the-point, no beating round the bush. Furthermore, the subsidiary which opens today will take full responsibility for the Brazilian market handling sales and customer support locally. OECD (Organisation for Economic Co-operation and Development) publishes economic surveys, comparative statistics, regular outlooks and annual overviews for its 34 member countries and some major additional countries. Rapidly increasing internet penetration across the globe will drive the market growth. The UN has set up certain Sustainable Development Goals to help promote sustainability. By identifying and recording the Political, Economic, Social, Technological, Legal and . Reach thousands of academicians and corporates across the globe. As an extremely competitive market, there are always new players entering the market, particularly from China, a global hub for manufacturing products. Keep it up! Sonys performance depends on economic trends. Statista provides information on spending within the overall consumer technology industry and its segments, both on a global and regional scale. Amidst a backdrop where technological advancements are being referred to as the top most success quotient underlining the sales of these products, these players are vigorously expanding their product pallets in sync with the latest smart trends. IoT is a great opportunity for diversification beyond the core PC business, leveraging existing enterprise relationships. Nonetheless, Sony has opportunities to strengthen its brand image by proactively improving its products to minimize environmental impact. Produced by the Central Intelligence Agency (CIA), the World Factbook provides information on the history, people, government, economy, geography, communications, transportation, military, and transnational issues for 267 world entities. Solar energy installations at some facilities have a total capacity of 5 MW, which is a potential carbon emission reduction of 5000 metric tons annually. Sony Corporation continues its global success by addressing the external factors and related issues in the remote or macro-environment of its business. Such products could attract more customers. Global smart wearable devices market will reach $137.15 billion by 2030, growing by 14.7% annually over 2020-2030 with a CAGR of 18.6% for unit shipment, owing to the growing consumer preference. Global Market Insights, Inc. This report is shared in order to give you an idea of what the complete Key News and Events Report will cover after purchase. All its Compal Electronics is a contract computer hardware manufacturer and assembler with headquarters located in Neihu, Taipei, Taiwan. All Rights Reserved by Barakaat Consulting. Canon is a Japanese electronic product manufacturer which was established around 1937. Interactive maps, charts, and graphs present data on specific geographies. Directory information on international and country-specific organizations, including government agencies, is also included. We are happy to help. A PESTEL analysis is used to identify threats and weaknesses which are used in a SWOT analysis. In relation, the increasing product regulation threatens the company by requiring additional expenditure for compliance. The following political external factors are significant in Sonys case: Sony Corporation benefits from the political stability in majority of the biggest markets. Cuts down my effort to surf through heaps of redundant data.-Alexandra MookiMajor in Business Administration, Carnegie Mellon University, This website has an amazing support team. The following factors reduce the bargaining power of Apple customers: 1. This report is shared in order to give you an idea of what the complete Digital Marketing and Social Media Strategy Analysis Report will cover after purchase. The company has invested $1.2 billion in artificial intelligence R&D to expand its manufacturing facility in Chennai for data center offerings too. It looks like you're using Internet Explorer 11 or older. A PESTEL/PESTLE analysis of Sony Corporation considers the external factors in the remote or macro-environment of the companys business in the electronics, gaming, entertainment and financial services markets. PESTEL Analysis is a strategic management tool that Samsung Electronics DRC strategy makers can use to make better decisions. Legal factors include health and safety; equal opportunities; advertising standards; consumer rights and laws; product labeling and product safety. Data collected through a survey with 1. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Activate your 30 day free trialto continue reading. Operations Management questions and answers. The Summary report contains the SWOT & PESTLE table contents only. L - Legal. Clearly, Lenovo's core competencies present the company with an edge over its rivals. In case you want this report emailed straight into your email inbox, kindly share your details below. Google search the company name and "investor relations." Do you want us to design a market survey or write a market research report as per your specific requirements? Learn faster and smarter from top experts, Download to take your learnings offline and on the go. Strong financial performance across the Group, 1. Use the search box to find information of interest, or choose from dropdowns providing access to information about industries, digital markets, consumer markets, and topics such as media, business, and society. Yet another factor to have propelled China consumer electronics industry space is the region being host to renowned industry players including the likes of Midea group and Gree Electric, which are regarded as two of the top pioneers in consumer electronics industry space. The Lenovo Capital and Incubator Group supports the company and drives innovation through incubation and investments in startups that are in alignment to the Intelligent Transformation strategy of the company. This report is shared in order to give you an idea of what the complete Segmentation, Targeting and Positioning (STP) Analysis Report will cover after purchase. T - Technological. For example, the integration of digital technology in smart homes presents new markets or market expansion opportunities for Sony. Retail revenue from consumer technology product sales in the United States from 2018 to 2022, by product/segment (in billion U.S. dollars)*. * By clicking on "Buy Now" you agree to accept our ", On purchase the Lenovo Group SWOT & PESTLE Analysis PDF report will reach you. The consumer electronics (CE) market often appears to reach its saturation levels with proliferation rates at maximum, but there are always innovative products that act as critical drivers of growth in this sector. Logitech International S.A. has an excellent reputation and for good reason. For instance, the company can use its R&D investment to develop competitive advantage to support the differentiation generic strategy (Read: Sonys Generic Strategy & Intensive Growth Strategies). With an effective marketing strategy, there is no reason why Logitech cant flourish in lesser-established markets like Africa. Free resource. Thus, the SWOT tool helps to identify all internal and external factors that influence the business and its operations. The new subsidiary will sell and market the complete range of Beijer Electronics products including operator panels, industrial PCs as well as industrial networking products. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. This report is shared in order to give you an idea of what the complete Ansoff Matrix Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Also included are full-text case studies, company and industry profiles, country reports, executive and analyst interviews, market research reports and SWOT analyses. Including the results of the PESTEL/PESTLE analysis can increase the suitability of Sonys strategies with regard to the remote or macro-environment of the business. An excellent reputation and for good pestle analysis consumer electronics industry addition, Sony has opportunities strengthen... Or write a market research report as per your specific requirements cant flourish in lesser-established like... Logitech manufactures the vast majority of its business Political history, foreign affairs and... And trade policies can have a major effect on the go reduce carbon ;! New markets or market expansion opportunities for Sony in 2016 and regional scale affairs, and trade policies have., PNG Graphics, PowerPoint and PDF, and Legal factors in the external environment all in all, terms... 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